Club Ink Blog

Rebranding provides a great way to move forward but it needs to be done correctly. If you follow these five tips, your new branding will be met with much success. New logo, new brand Well, not exactly. But, a new logo should be an important part of your rebranding strategy. Your logo should reflect who you are and what your…

While having your logo stand out is just one element of a good design, it should not be overlooked. With that, here are three elements of logo design you need to include in order to have your logo stand out: Simplicity It may seem counterintuitive, but when you examine the elements of effective logo designs used by industry leaders, simplicity…

Despite the numerous marketing strategies that exist today, traditional signage still remains among the top marketing strategies, even though it is one of the oldest forms of marketing. Signage, and custom signage in particular, offers one of the best returns on investment out of any marketing strategies that exist today. Custom signage that is attractive and unique can even make…

Take your event to the next level by taking some cues from the best outdoor events. Here are five outdoor events that will make you rethink having your next party indoors. Hosting at a baseball stadium or speedway Baseball games are among the most popular outdoor events and yet not many people consider having a party at a live basement…

If you are interested in design – and particularly signage from the past – here are some interesting tourist attractions that you need to see! The Neon Museum – Las Vegas, Nevada

Not everyone has the golden touch when it comes to design. But, that doesn’t mean you can’t come up with incredible designs. All you need is an idea. When you have an idea, you can make it come to life easily. Here’s how: Go to a professional Do you have printing press? Can you silkscreen your own T-shirts? An important…

When it comes to cotton vs polyester, many people think that the former is actually the greener option. However, when you break it down, that’s not always the case. Surprisingly, cotton isn’t the green material that everyone thinks it is. It’s not that cotton isn’t green when it’s in it’s purest form, it’s just that by the time it reaches…

Looking for an exciting venue for your next event? Instead of renting a stuffy hotel ballroom, try one of these eight unusual venues instead. Heritage site Across the country there are gorgeous heritage sites that can be used as event venues. You will have to contact the Federal or Provincial government (depending on the site) to book it and sign…

While most innovations in just about every field seem to be driven digitally, some of the top marketing and advertising tactics continue to occur in the material world. Generally, the ideal marketing campaign should combine both traditional and digital elements, especially for businesses targeting a local audience. Here are some offline marketing ideas that will give your business an edge…